CSD HOME STAGING-K.Hubert: October 2009

When I stage a property I always like to use a pop of the same color in each room to unify spaces and add more flow to the home. I also use a pop of color to direct the buyer's eye to which selling features I want them to notice- the great fireplace, the kitchen counters, the cozy sitting area in the master bedroom. Perhaps it is the season but lately I have been loving orange and how it adds warmth and sizzle to the spaces we stage. Take a peek and try it out in your own home. Add some perky pumpkin, mellow mandarin or calming homcantaloupe to give your rooms a kick that you can enjoy all year round.

Google, Tweet and find me faster!

Tweet, tweet says I!  If you'd like to propose real time information to your clients, potential buyers and sellers or just reach out to folks who haven't embraced all that the social media world offers...your words will now reach people faster than ever.

 

Think about someone looking for a Foreclosure in (Your Area)...you can post a specific property and there's a potential that they will see a short Twitter post instead of that blog post, that takes you minutes (or hours for some) to type up.  Quick info, quick response will equal an increased bottom line.

 

THIS IS BIG NEWS!

 

Official Google Blog

 

 

10/21/2009 02:09:00 PM

At Google, our goal is to create the most comprehensive, relevant and fast search in the world. In the past few years, an entirely new type of data has emerged — real-time updates like those on Twitter have appeared not only as a way for people to communicate their thoughts and feelings, but also as an interesting source of data about what is happening right now in regard to a particular topic.

Given this new type of information and its value to search, we are very excited to announce that we have reached an agreement with Twitter to include their updates in our search results. We believe that our search results and user experience will greatly benefit from the inclusion of this up-to-the-minute data, and we look forward to having a product that showcases how tweets can make search better in the coming months. That way, the next time you search for something that can be aided by a real-time observation, say, snow conditions at your favorite ski resort, you'll find tweets from other users who are there and sharing the latest and greatest information.

Posted by Marissa Mayer, Vice President of Search Products and User Experience

Follow me here for updated Raleigh, NC, Wake County, NC and North Carolina foreclosures searches.  I offer FREE Foreclosure searches for all my home buyers looking for Raleigh real estate.

Follow my TWEETS  @EricaMcClenny 

 

Erica McClenny, Broker/Realtor 

eRealty Inc.

o) 919-844-4686

Helping home buyers and sellers save $$$ in Raleigh, Cary, Wake County

& the Greater Triangle area.

Happy House Hunting!

 

 

From AJC.com

TOP FIVE WAYS TO GO GREEN AT HOME

Frank Wickstead, president of the Atlanta remodeling firm WicksteadWorks, suggests five of the fastest ways to turn your home into an eco-friendly environment.

> Switch to LED bulbs: "These bulbs are rapidly becoming more affordable," Wickstead said. "They're cooler; they use almost no electricity; and they have an unbelievably long lifespan." They're also ideal for cutting the cost of those outdoor lights you want to leave on all night.

> Add new attic insulation: "The best thing you can do for your house without tearing into the walls is to put open-cell spray foam insulation in the attic," said Wickstead. The brand Icynene is among the most popular that can be sprayed along the rafters to create an air barrier, making the attic part of the building envelope. But it's not particularly cheap: "For the average Atlanta attic, it will cost between $4,000 and $5,500," Wickstead said. "But you'll notice lower heating and cooling costs immediately."

> Encapsulate the crawlspace: This is a DIY project that will vastly improve the air quality in the house. Install a vapor barrier and insulated foam boards along the side walls to create a tight seal.

> Eliminate air exchanges: Any spot where warm or cool air is escaping is an energy drain. Most homeowners are familiar with weatherstripping around windows and doors, but what about electrical outlets? An ultracheap (about 15 cents) square of foam insulation behind a switch plate can plug the hole.

> Replace old toilets: "Dual flush toilets are awesome and they start at $260," Wickstead said. "They'll decrease water usage up to 30 percent, and it's something you can change out yourself."

I often get calls from Realtors who say, “I have a family who is actually going to be living in their home while it’s on the market. They would like to use their own furniture. Do you do that?” It always amazes me that they have to ask whether a full service Home Staging company would be willing to work with (gasp) someone’s OWN THINGS?! But I know why they have to ask.

There are some Stagers out there who refuse to work with anything but a completely blank slate. I once did a consultation for a guy who had a beautiful view home and completely workable furniture. His place just needed some updating and new accessories to make it appeal more to today’s buyers. He told me that the last Stager he interviewed told him she’d only take the job if he removed ALL of his own belongings and let her start from scratch…to the tune of over $30,000 in Staging fees! No wonder there are agents and homeowners out there who have yet to hire a Stager to help them prepare their home for sale!

Not only is it bad business to waste someone’s money on unnecessary furniture rental, but in my opinion it’s just plain lazy for a designer to say that they won’t work with a homeowner’s own pieces. Of course it’s easier (and more lucrative) for us to start from scratch because we can pick every last piece down to the art, rugs and plants and know that it will all coordinate beautifully. But if a homeowner has furniture that’s in decent shape and is properly scaled for his home, why would we ask them to get rid of it?

Though my company does lots of vacant home Stagings and model homes, I work all the time with families who are living in their homes while they’re on the market. For these clients, we start with a Consultation. We spend 2-3 hours on site determining what needs to be done in order to get the property sold quickly and for the best price. Recommendations might include de-cluttering, rearranging, reconfiguring or repurposing some of the furniture, updating paint or light fixtures, replacing worn or filthy carpets, and reaccessorizing. After our meeting, the seller receives a written Consultation Report, which gives them a room-by-room check list of what needs to be done. Often the seller takes this list and runs with it and we never hear from them again (until they call to let us know how happy they are that the property SOLD)! Sometimes, however, the client hires us to bring in the recommended accessories or additional furniture pieces that we’ve noted in the report, and to put the finishing touches on the Staging transformation.

As an example, we were recently brought in by a Realtor to do a Consultation on her client’s 4-bedroom home in Tarzana, California. The client had a gorgeous home with beautiful furniture, but she had seen some Staged properties on the market and knew that her home had a couple of trouble spots that needed to be addressed before it could compete with those Staged homes.

Click here to see photos of her trouble spots and how Stage to Sell turned them into selling points!

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Annie Pinsker-Brown | Stage to Sell
Owner & Principal Designer
310-384-1084
www.stagetosell.biz

"We get you to SOLD so you can get on with your life!"

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Stage to Sell is the premier West Los Angeles Home Staging Company.

Owner & Principal Designer Annie Pinsker-Brown is an ASP Home Stager, a member of IAHSP (International Association of Home Staging Professionals), an affiliate member of the Beverly Hills/Greater Los Angeles Association of Realtors and a member of the Culver City and West LA Chambers of Commerce.

Annie has Staged LA homes for Bravo's hit show "Million Dollar Listing" and TLC's "Property Ladder." She has also been featured in recent articles on Home Staging in Los Angeles Magazine, The New York Times , Costco Connection and Frontiers Magazine .

If you would like to see more of our Home Staging work, visit our website . There is an extensive gallery of before & after photos , as well as a list of our Staged properties currently on the market.